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The Fun Side of Fonts

emicciche Branding & Design, Creativity
Nov 18, 2019

Times New Roman, Helvetica, Arial…every day we are inundated with messages containing these basic fonts. Information from street signs, commercials, […]

So You Want to Be an Influencer?

kmauro Marketing, Social Media
May 21, 2019

I don’t think I need to use this opening paragraph to talk about how big Instagram is and how many […]

Minimalist Rebranding

emicciche Branding & Design, Marketing
Mar 13, 2019

Towards the end of 2018, two major companies announced brand refreshes: Dunkin’ Donuts and Weight Watchers. Even though these brands […]

Nostalgia Marketing

kmauro Branding & Design, Marketing
Feb 1, 2019

Why do companies use vintage elements in their marketing and advertising instead of always coming up with new material? They […]

Unboxing Experience

emicciche Creativity, Technology
Jul 18, 2018

LESSONS FROM A DRONE A long time ago (2016), in a family room very nearby, I saw all of the […]

Hazy, Juicy Social Media

kmauro E-Marketing, Marketing, Social Media
May 24, 2018

Craft breweries are currently all the rage and continue popping up in cities and small towns across the country. Shortly […]